Porsche 911 GT America

Pikes Peak Int. Hill Climb Class Champ

Race-Worn.

Legacy-rich.

A factory-built race car with a rรฉsumรฉ that includes IMSA competition and two Pikes Peak class victories under Loni Unser, this machine wasnโ€™t just fastโ€”it had stories to tell.

We were commissioned by Broad Arrow Group for their Monterey Jet Center Auction, to capture the spirit of this 2014 911 GT Americaโ€”affectionately known as โ€œLucyโ€โ€”fresh off display at the Heritage Gallery at the Porsche Experience Center Atlanta.

Shot on location at PEC Atlanta, we leaned into Lucyโ€™s dual identity: technical precision and lived-in grit. Hard lighting elevated the geometry of its carbon aero and race-worn finish, while context-rich compositions nodded to the carโ€™s provenanceโ€”part Stuttgart, part summit.

The final images served Broad Arrowโ€™s dual needs: editorial-forward assets for press and high-polish visuals for the auction listing and promotional rollout.

what we did:

  • Creative Direction

  • Automotive Photography

  • Digital Composite + Retouch

  • Location Production

Some cars pose.

This one had

receipts.

Pikes Peak, IMSA, and a factory pedigree

Yeah, we gave it the treatment it deserved.

letโ€™s get to work

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Porsche Club of America 70th Anniversary 911 Vehicle